The Challenge: Solve Industrial aimed to undertake a full website revamp while strictly preserving their established and recognizable brand identity. The central challenge was a delicate balance: to modernize the website's design and user experience to current standards without losing the core industrial look and feel that defines their brand. This required careful design execution to update the platform’s technical framework and aesthetic appeal while strictly adhering to existing brand guidelines and ensuring visual consistency.

The Solution: I executed a comprehensive design update focusing on modernization and seamless brand adherence. The resulting wireframes and design mockups successfully introduced a contemporary layout, updated typography, and improved visual hierarchy. The design solution carefully integrated these modern elements while preserving the robust, industrial aesthetic of the brand, achieving a successful balance that elevated the website's functionality and appearance without compromising the company's established visual identity.